Mastering Domain Verification: A Guide to Twilio’s Shortened Links and DNS Records


I’ve attempted to use Twilio’s link shortening service by verifying my domain, configuring DNS records, and providing an SSL certificate. Despite this, the shortened links redirect to a non-existent page rather than the original long URL. Additionally, I’m concerned about the correctness of pointing the DNS A record to Twilio’s IP and using my website’s SSL certificate, as my hosting provider now appears to be Twilio instead of Nixihost.

I also tried setting up a subdomain and repeating the domain verification and SSL sharing process, along with adding a CNAME record for Twilio’s IP, but the URL isn’t being shortened at all.

Could you guide me on how to properly shorten the appointment confirmation links generated by the plugin and managed by Twilio, ensuring they redirect correctly and maintain professional appearance?”


The core issue seems to be that the shortened links are not redirecting to the intended long URLs. This is typically a result of incorrect setup within the link shortening service’s dashboard or a misconfiguration in the URL mapping.

DNS Configuration and SSL Certificates

Pointing an A record to Twilio’s IP is unusual for a link shortening service. Generally, a CNAME record is used to point to the service provider’s domain. Using an A record could indeed make Twilio appear as your hosting provider, which is not the desired outcome.

Setting Up a Subdomain

Creating a subdomain and adding a CNAME record is a common practice for link shortening services. However, the URL not being shortened at all suggests that there might be an issue with how the subdomain is recognized or configured within Twilio’s system.

Step-by-Step Guide to Resolve the Issues


Review Twilio’s Link Mapping

: Log into your Twilio dashboard and review the link mapping settings. Ensure that each shortened URL is correctly mapped to its corresponding long URL.


Correct DNS Record Setup

: Replace the A record with a CNAME record that points to Twilio’s link shortening domain. This will allow you to use Twilio’s service without affecting the appearance of your hosting provider.


Subdomain Verification

: Verify that the subdomain is correctly set up in Twilio’s system and that the CNAME record points to a Twilio-provided hostname for link shortening.


SSL Certificate Coverage

: Confirm that your SSL certificate covers both the main domain and the subdomain. If not, you may need to acquire a wildcard SSL certificate or a separate certificate for the subdomain.


Reach Out to Twilio Support

: If these steps do not resolve the issue, contact Twilio’s support team for assistance. They can provide specific guidance and help identify any setup errors.


Consider Alternative Solutions

: If Twilio’s service continues to be problematic, you might want to explore other link shortening services that offer easier integration with your current setup.

By following these steps, you should be able to configure Twilio’s link shortening service correctly, ensuring that the shortened links redirect as intended and maintain the professional appearance of your wife’s business website. Remember, the goal is to enhance the user experience by providing concise and functional links.

Leave a Reply

Your email address will not be published. Required fields are marked *

Privacy Terms Contacts About Us